Social Landscape Analysis Reports (SoLAR) deliver unparalleled insight into the patient and caregiver mindset within a specific therapeutic area.  Delivered as a one-time study or quarterly analysis across a therapeutic area, each report includes:

Social Analytics

  • Total Posts
  • Sources By Type
  • Top Sources
  • Sentiment
  • Daily Volume Trend
  • Geo-segmentation

Patient & Caregiver Profile Analysis (ipProfile™)

  • Demographics
  • Age
  • Gender
  • Ethnicity
  • Brand Share of Voice
  • Patient Histories

Thematic Analysis

  • Conversation Topics
  • Alternative Treatments & Therapies
  • Analysis of Sources
  • Unmet Needs

The Patient Journey (ipJourney™)

  • Overall
  • Summary
  • Awareness of Symptoms
  • Undergoing Diagnosis
  • Evaluating Treatment Options
  • Managing Condition